negative keyword - It refers to an important component within a keyword list.

organic results - Organic results are the ones that appear based on the relevancy of a search term.

page view - It refers to the request made to load a HTML page.

pay per click - It refers to the advertisement model that is available on the internet where the payment is solely based on click-throughs.

Pay per click affiliate program - A program that pays a website owner each time an advertisers link is clicked.

Pay per click banner - A banner ad that costs the advertiser only when the banner ad is clicked.

Pay per click bid - Bidding up to a certain value for keywords that are used in pay per click advertising.

Pay per click consultant - Someone who analyzes keywords according to competition density and price point.

Pay per click consulting - The process of advising advertisers on the best keyword choices.

Pay per click income - Income generated when users click on paid links or ads.