Knowledge Base Home
| Glossary |
Contact Us |
Knowledge Base - Glossary of Terms
|
|
|
|
|
ALL
A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Y
Z
|
| |
| Glossary Detail |
Pay per click banner
Definition
A banner ad that costs the advertiser only when the banner ad is clicked.
Information
A pay per click banner allows an advertiser to only pay for results. Unlike pay per impression or pay per month billing systems the pay per click plan allows an advertiser the option of only paying for visitors that reach their site. The pay per click banner is used when advertisers are only interested in paying for interested viewers. |